Agricultural Consulting

Mr Faouzi EL MUFTI

Faouzi EL MUFTI, an Economics graduate from the University of Montreal and Executive MBA holder from the Mediterranean School of Business, is a private sector international expert, with over 20 years of experience in the development of SMEs (agro-industry, handicrafts and services). He has 12 years of solid know-how in the support, design and technical assistance for private sector companies (development of business plans, sales strategies and internationalization).

During 3 years, Faouzi EL MUFTI was the coordinator of FAMEX (Fonds d'Accès aux Marchés Extérieurs), a USD22.5 million project funded by the World Bank and the Tunisian Government.
In his duties, he established and developed a large professional network with the private sector, professional associations, public and financial institutions.
Before this assignment, he had been a four year long permanent FAMEX expert. He supported companies (especially in the ICT sector and handicrafts) which started an export process of their services. He also organized major events and B2B meetings (among which ‘Carthage Handicraft in New York').

In 2015, he was the market access expert for MSMEs in the UNIDO project in Tunisia, PAMPAT (Project for Market Access of Food and Local Products) to develop 3 value chains in Tunisia (Harissa, prickly pears and figs).
Faouzi EL MUFTI has a deep knowledge of entrepreneurship in Tunisia but also in Africa and the MENA region. He has worked in start-ups and managed his own company in the ICT field.
His knowledge of MSMEs and markets has attracted many international donors (World Bank, UNIDO) to hire him in major projects in Africa and in the Middle East.

Faouzi EL MUFTI is a visiting professor at the Institut des Hautes Etudes Commerciales in Tunis (IHEC), the first Business School in Tunisia. He is a member of the Executive Board of CONECT International (Confederation des Entreprises Citoyennes de Tunisie), an SME Union. He is an IFC certified trainer (International Coach Federation) and specializes in corporate issues. He is also a Swiss Nova certified expert (assessment and skills profiling).

Key qualifications of Faouzi EL MUFTI:

• Study, design and monitoring of development plans for MSMEs;
• Design and implementation of marketing strategies and action plans;
• Coaching for MSME management;
• Supervision and coordination of projects;
• Training in management and marketing techniques;
• Design, monitoring and project evaluation; and
• Evaluation of private and public institutions.

Working languages: English, Arabic and French

Mr Walid GADDAS

Walid GADDAS is an international consultant in agricultural and agribusiness value chains analysis and development.

He has 26 years of experience in Tunisia as well as in many countries in Africa (Burundi, Burkina Faso, Comoros, Egypt, Guinea-Bissau, Morocco, Niger, Rwanda, Senegal, Sudan, Tanzania and Zimbabwe), Asia (Nepal, Saudi Arabia, Thailand, UAE, Vietnam) and Europe (France, Italy, Germany, Moldova, Ukraine).

Walid GADDAS worked for a variety of international donors on projects targeting private sector development (European Commission, FAO, IFAD, World Bank, African Development Bank, International Trade Centre, ILO, etc.).

He also coached many private sector companies to:

• improve their production capacity;
• improve the quality of their products; and
• implement quality systems (ISO, HACCP, GlobalGAP).

He was also involved in strategy development, project formulation and in project and programme evaluation.

Walid GADDAS has a very large network whether in Tunisia, as Vice-President of the National Association of Consultancies and abroad as a member of the Agro-Consultants, a consultant network who graduated from French Agronomy Universities.

Key qualifications of Walid GADDAS:

• Technical and organizational evaluation;
• Development and implementation of strategies and action plans;
• Implementation of quality systems;
• Adaptation of products to market demand; and
• Training and capacity building.

Working languages: English, Arabic and French

Ms Donia JEMAIL

Donia JEMAIL is an International relations and Communications expert. With a bachelor’s degree in English Language from the Higher Institute of Languages of Tunis and an MBA from the Mediterranean School of Business (accredited by AMBA, London), Donia has over 22 years of working experience. Her cross-sectoral proficiency in Communications and International relations stems from her skills and positions she held in international development, Government, Nonprofit Organizations, Hospitality Industry, and humanitarian institutions
Donia’s full time career as a communications professional started in 2001 within the Tunisian National Tourist Office (TNTO) where she was Program Officer within the Marketing Department. During her years at the TNTO she was subsequently responsible for the promotion of the Tunisian tourism in the Benelux, America, Asia, British and German markets.

Following this position, she shifted her interest to the non-profit industry after her experience in 2000 with the American Red Cross in South Korea.

In 2004, she integrated the International Planned Parenthood Federation as media officer for the Arab World Regional office. In her two-year office tenure, she closely worked with all relevant partners to ensure high visibility of the institution’s strategy and action plan.

By 2006, Donia moved on to the World Bank as Communication specialist where she has worked on institutional and development Communications, Outreach and Corporate relations till early 2018. As such, she continued to strengthen and refine her communications and international relations know-how and already garnered expertise in a cross-sectoral manner. She has developed an extensive network within the MENA and Maghreb region with a variety of partners whether governments, media, bilateral and multilateral partners, private sector, CSOs, Parliamentarians, Decision makers, social network activists etc…

Key qualifications of Donia:

• Communications skills, strategy development, and result achievements;
• Understanding and implementing capacity of national, sub-regional and regional programs;
• Expertise in cross-sectoral communication planning and management with operational and field related experience;
• Extensive networking capacity
• Knowledge and understanding of local and regional cultures as well as the political, socioeconomic, and development issues; and
• Know-how for inter-agency partnerships, coordination and program implementation within multilateral or bilateral institutions.

Working languages: English, Arabic and French